When talking about the Toyama Prefecture, we can't forget the Tateyama Kurobe Alpine Route.
And when we talk about old aged Japanese mascot characters, Rai-G is on the top of the list.

Rai-G is the grandpa of all grouse birds. He has lived since the ice age and will be turning nothing less than 20,005 years old on April 16th of this year. Rai-G might be a very old bird, but that has not stopped him from working everyday as the head of tourism advertising in Tateyama, Toyama Prefecture. (His hat is designed after the Tateyama Mountain range, from left to right: Oyama, Onanjiyama and Fuji no Oritate; these three make up Tateyama. The flower is the kind found in Tateyama: the chrysanthemum. By the way, grouses can be seen in great number across the Japanese Alps, and they have been designated as a national protected species. They are also the prefectural bird of Toyama, and are loved by many.)

He patrols the Tateyama Mountains every day in order to protect nature. If you happen to spot Rai-G in Tateyama town don't forget to say hi!

*Rai-G Facebook: www.facebook.com/raiG.tateyama.toyama.JPN
*Tateyama town tourism: http://kanko.town.tateyama.toyama.jp/translation/english.html
*Rai-G LINE stickers: https://store.line.me/stickershop/product/1216716/ja